No matter what type of jewelry you are making – wooden, beaded, metal, gem,etc – you really need to figure out how to advertise it to find your audience and people who would support your creativity by purchasing your goods.
It is quite obvious that today the best way to do so would be through social media, especially through Youtube and Instagram, as here you can find the widest variety of formats to put your hands on in terms of creating appealing content. If you are making jewelry by your own hands, why not share this process with your potential clients and supporters?
And to make the process of gaining the audience faster, you can buy Youtube packages to save yourself a lot of time and effort in boosting your promotion.
In this text we’re going to tell you how it works and what types of videos it is best to promote on Youtube if you are a jewelry maker. Let’s go!
Where to Start
Make videos that share some actual knowledge about the process of jewelry making or about the types of materials that you use, etc. Today what’s valuable is skill and information, and people will come to your channel mainly because of it – and will stay because of an opportunity to acquire something beautiful. Tutorials, reviews, how to’s of all types are your best friends since that moment and on. Plus, you should be ready to post regularly, as this is basically the only method to keep your blog in the viewsight of your potential clients and supporters.
When to Start the Promotion
Basically, there is no best moment for that – whenever you feel like you need support, you may begin. We would recommend first starting from purchasing paid services, such as Youtube packages, which are actually probably the best resource to use to reach good results asap. The thing is, paid promotion should mock the natural process and shouldn’t consist of fakes and bots that would overflow your channel and wind up the counters of your subscribers, views, etc. Packages normally include subscribers, comments and views in different amounts so that you would cover all of your needs in terms of quality promotion.
What Else Helps
Youtube is a social media that actually has a quite strong community of jewelry makers and artistic people, so you can seek support form them too – reach out for communications and collaborations, it helps to exchange the audiences and expand the number of your supporters greatly.
The only thing you shouldn’t be trying to do is to use low quality promotional services or any gray promotional methods, such as activity chats, etc.
All of these tools have non permanent effects, as bots and fakes get deleted and creators who exchange views and comments in such chats usually delete them some time later.
If you are a jewelry maker, success lies not only in actually crafting great sets of gem, wooden, metal or beaded goods, but also in finding ways to gain the audience that is going to support you in your creativity and attempts to sell.
For that you can use social media, especially Youtube and Instagram, which have the best variety of media formats. And to boost your promotion here you can use third party paid options, especially packages of those – as these provide the best quality of online development and mimic the natural process of promotion.
ABOUT THE AUTHOR
Olivia Poglianich is a nomadic brand strategist and copywriter in the wooden crafts and 3D product design space who has worked with brands such as Visa, Disney and Grey Goose. Her writing has taken her all over the world, from a Serbian music festival to a Malaysian art and culture event. Olivia is a graduate of Cornell University and is often writing or reading about travel, hospitality, the start-up ecosystem or career coaching. Her latest interests are at the intersection of web3 and communal living, both on and offline.